, ,

Tobacco Documentary to Screen on Molokai Saturday

Adrienne Jules Foundation News Release

Tobacco education in Hawaii is getting added inspiration with special screenings of the documentary film “Addiction Incorporated,” a lauded documentary about the duplicity of the tobacco industry. The film is showing around Hawaii this week, including at Kulana Oiwi on Saturday, Nov. 10. The showings are in preparation for the nation-wide anti-smoking campaign on Nov. 15, the Great American Smokeout, when smokers are asked to stop smoking for at least one day.

The documentary film has won critical acclaim for its riveting, true story of the tobacco industry’s lies and its attempt to silence the scientist who blew the whistle on them and testified at the Congressional hearing. The 1 hour and 20 minute film tells the story of scientist Victor De Noble, who worked for Philip Morris in trying to develop a “safe” cigarette. Instead, he discovered how very addictive the nicotine in tobacco is and told his employer the results of his research. The company immediately closed his laboratory and dismissed him, insisting that he sign a confidentiality agreement. During a dramatic moment, captured on film, Congressman Henry Waxman succeeds in getting the firm to agree to the breaking of that agreement, allowing DeNoble to tell the truth, proving the industry moguls lied before Congress. DeNoble has since become a strong tobacco-prevention proponent, speaking to schoolchildren and adults, about his experiences and the dangers of tobacco use.

The Molokai screening at Kulana Oiwi is at 6 p.m. and is open to the community.

The film screenings have been made possible through the Adrienne Jules Foundation, a Los Angeles foundation dedicated to eliminating the current disparities in healthcare. In Hawaii, the greatest number of smokers can be found among native Hawaiians, where women smokers outnumber men smokers, a twist on usual statistics.

“Addiction Incorporated” is scheduled to be released on DVD in 2013. To arrange a private screening, visit addictionincorported.com and click on schedule screenings.

Tobacco Documentary to Screen on MolokaiAdrienne Jules Foundation News ReleaseTobacco education in Hawaii is getting added inspiration with special screenings of the documentary film “Addiction Incorporated,” a lauded documentary about the duplicity of the tobacco industry. The film is showing around Hawaii this week, including at Kulana Oiwi on Saturday, Nov. 10. The showings are in preparation for the nation-wide anti-smoking campaign on Nov. 15, the Great American Smokeout, when smokers are asked to stop smoking for at least one day. The documentary film has won critical acclaim for its riveting, true story of the tobacco industry’s lies and its attempt to silence the scientist who blew the whistle on them and testified at the Congressional hearing. The 1 hour and 20 minute film tells the story of scientist Victor De Noble, who worked for Philip Morris in trying to develop a “safe” cigarette. Instead, he discovered how very addictive the nicotine in tobacco is and told his employer the results of his research. The company immediately closed his laboratory and dismissed him, insisting that he sign a confidentiality agreement. During a dramatic moment, captured on film, Congressman Henry Waxman succeeds in getting the firm to agree to the breaking of that agreement, allowing DeNoble to tell the truth, proving the industry moguls lied before Congress. DeNoble has since become a strong tobacco-prevention proponent, speaking to schoolchildren and adults, about his experiences and the dangers of tobacco use.The Molokai screening at Kulana Oiwi is at 6 p.m. and is open to the community.The film screenings have been made possible through the Adrienne Jules Foundation, a Los Angeles foundation dedicated to eliminating the current disparities in healthcare. In Hawaii, the greatest number of smokers can be found among native Hawaiians, where women smokers outnumber men smokers, a twist on usual statistics.  “Addiction Incorporated” is scheduled to be released on DVD in 2013. To arrange a private screening, visit addictionincorported.com and click on schedule screenings.

Share