Molokai’s Car Rental Industry in Flux
By Catherine Cluett
As Budget and Dollar Rent-a-Car companies announced the closure of their Molokai locations in March, Alamo announced its arrival on the island on June 1. Alamo is on track to open their new Molokai airport location at the beginning of next month, confirmed Paul Kopel, Alamo's vice president and general manager for Hawai’i, last week. At that time, the company will also begin construction on one of the two existing rental car properties, according to Kopel.
Alamo does not plan to bring anyone in from off-island to staff the Molokai location, said Kopel. Local employees of Budget and Dollar were offered jobs with Alamo, and Kopel said those positions will be announced this week.
One Molokai employee of Dollar estimated about 95 percent of the company’s local workers have sought jobs with Alamo.
The company plans to start off the Molokai operation with 125 cars available for rent, according to Kopel. He said Alamo will then gauge community need, but added that he hopes to expand the operation from that number.
According to local employees, Budget’s fleet fluctuated between 100 and 190 cars, while Dollar’s Molokai operation averaged about 80 cars before their closure.
Dollar Rent-a-Car’s Molokai location is currently serving customers with existing reservations through May 24, as well as those on a walk-up basis, according to a local employee.
Carol Harms, owner of Budget’s Molokai operation, says only her and her husband, Doug Harms, are still employed at the business for the month of May, operating with limited hours. She says Budget stopped taking new reservations at the beginning of the month, and is now serving only customers with previous reservations in May.
Harms said the business is in the process of shipping all the location’s cars back to Budget on Oahu.
“We’d like to give a big mahalo to everybody who has been our customers,” says Harms.
Island Kine Auto Rental is currently the only car rental on the island in full operation, but were not available for comment.
Reservations can be made with Alamo for after June 1 by calling the company’s toll free number at -877-222-9075 or by visiting Alamo’s website at www.alamo.com and selecting the Molokai location.
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Mercedes Benz India, the largest car luxury car maker in the Indian market, has entered the used car business with the launch of its new company certified pre-owned car outlet in the country. The move of starting a used car business here can be seen as a part of company’s long term expansion plans.
The company would sold these used-cars through its authorized dealerships in India. Comprehensive evaluation and refurbishment criteria, scientific tools for audit and inspection as well as manufacturer-backed warranty go into the making of a certified proven exclusivity vehicle. The dream of owning a Mercedes-Benz thus becomes even more achievable, said Mr Wilfried Aulbur, MD and CEO of Mercedes-Benz India. He added that Now the company is bringing this to India to make the dream of many customers to own a Mercedes Benz even more achievable.
Mr Aulbur further elaborated that through the launch of new pre-owned car outlet customers can now own a Mercedes Benz for as low as Rs 15-18 lakh as against Rs 26-28 lakh for a brand new, entry-level C Class model. Mercedes, the leader in premium luxury car segment has been having its lows and highs in the Indian automobile Industry over the years but has manged to maintian its top slot in times of competition. Well, that is a quality of a good leader and Mercedes needs no mention on that front.
There is a significant potential for the Mercedes Used cars in the Indian market as the company has now been operating in the country for more then 15 years. Mercedes Benz India has sold more than 30,000 cars in the country’s auto-market till now. With this, the company is also planning to foray in to the business of car finance, in a bid to boost-up its sales asit is looks to compete aggressively against is rivals in the Indian market including BMW and Audi.
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